NAB 2014: Exclusive Booth Interviews With Avid, AJA, Adobe, NewTek & More!

    Why Go To NAB, When It's Coming To You!

    Key Code Media invites you to join us at the 3rd Annual Post-NAB Roadshow where our partners will be showcasing new products released at NAB for editorial, post production and live production workflows. We will be visiting Los Angeles, Mountain View, Seattle, & Chicago! There will also be Guest Speakers at each location, discussing the future of the industry. Cocktails & Appetizers will be provided. This event is FREE to attend as long as you register!

    The Entire Tour Can Be Seen Here

     

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    NAB 2014: Avid Connecting Everywhere

    avideverywherefull

    Avid Technologies has plenty of big announcements today, at the first ever Avid Connect. Just a day before the 2014 NAB Show kicks off, Avid announces a new Avid Everywhere content sharing and distribution platform that brings together cloud services with Flexible Software Licensing plans. They also launched an Avid Everywhere Micro-Site, which outlines updates for Media Composer, Pro Tools, and the entire Avid product line.

    Here's a quick breakdown of the new products announced today at Avid Connect:

    1) Artist Suites:

    Video NLE:

    pt1mediacomposer

    Avid Media Composer® | Software is receiving a complete re-branding, removing the old numbered licensing & simplifying the product line. Media Composer version 8 will just be called "Media Composer." Interplay® Shere, will now be Media Composer® | Cloud. All version of Media Composer will be Interplay ready. Symphony and Newscutter are becoming more like plug-ins than stand-alone versions of Media Composer. Branded as Media Composer® | Symphony® Option and Media Composer® | Newscutter® Option.  

     Click Here For More Avid Video NLE Information Announcements

    Audio NLE: 

    pt2audioprotools

     Similar to Media Composer, Avid's latest release of Pro Tools is branded Pro Tools® |Software. Some of the biggest enhancement added to Pro Tools are securely share and archive work locally or in the cloud, monetize content through an online marketplace, and manage content using a new metadata schema.

    Click Here For More Avid Video NLE Information & Announcements

    Notation & Scoring, Pro Mixing, and Live Sound: 

    pt3-audio-continues

    Not a huge amount of changes here. Although, it's worth mentioning the S6 continues to impress the professional audio industry. 

    Click Here For More Avid Notation & Scoring Information & Announcements

    Click Here For More Avid Pro Mixing Information & Announcements

    Click Here For More Avid Live Sound Information & Announcements

    2) Media Suites:

    pt4-media-suites

    "The Avid Media Suite is a new grouping of products comprised of the company's industry-leading media management, news production, distribution, and monetization solutions. The suite includes tools for file-based ingest, asset search and management, and multiplatform distribution. Over time, the Media Suite will expand to include metadata tagging, protection and encryption, and analytics." Two new products get added, Media | Director and Media | Index. Both, drastically accelerate file-based processes for ingest, search, and asset management. 

    Click Here For More Avid Media Suite Information & Announcements

    3) Storage:

    pt5--storage

    The ISIS® 2000 gets a big update! The new ISIS® | 2500, as well as the entire ISIS® family promises to be the cornerstone of 4k production. The size & price make it a viable option for any small-medium range production.

     Click Here For More Avid Storage Information & Announcements

    The backbone of Avid Everywhere is MediaCentral:

    pt-6---avidmediacentral

     Avid MediaCentral Platform, formally Central, acts as the collaboration glue, streamlining the production process. Expect to see features which will help find files faster, more flexibility of 3rd party manufacturers, and increasing simplicity of Avid workflows.

     Click Here For More Avid MediaCentral Information & Announcements

    See Avid Products At The Upcoming Post-NAB Expo Roadshow

    Free to attend! Key Code Media invites you to join us in our Burbank location where our partners will be showcasing new products released at NAB for editorial, post production and live production workflows. Here's your chance to test drive new products, have your workflow questions answered by manufacture technology experts as well as mix and mingle with your fellow industry peers.

    Click Here For More Information On Post-NAb Expo Roadshow

     

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    [Now Hiring] Account Manager, Key Code Media Chicago

    KCM logo fullcolor taglineIf you are a top sales representative who loves to sell complex solutions for the media industry, this job is for you. The individual we seek thrives on engaging organizations to improve their ability to leverage technology and video. This position is great for a professional who is open to professional development and skills improvement, but does not need the oversight of daily micromanagement.

    Job Description: Account Manager

    As part of our Central sales team, the Account Manager will be responsible for identifying and closing business opportunities for assigned territory, and fully executing against revenue targets. Our most successful sales people are able to be customer centric and provide good, better, and best scenarios for our clients. In addition to quickly establishing strong customer relationships and understanding our customer's businesses, we expect the Account Manager will also build effective relationships internally with engineering, service, marketing, operations, etc. so our customer's expectations are routinely exceeded.

    • Maintain and build current account install base
    • Actively pursue net-new business opportunities through prospecting
    • Achieve monthly/quarterly/annual quota
    • Meet with customers
    • Accurately forecast pipeline through SalesLogix and weekly/monthly forecast calls with management
    • Build strong relationships with our manufacturers, suppliers and vendors
    • Collaborate as appropriate with business alliance partners and other distributors to expand the reach of our products and services.
    • Utilize consultative, solution based selling techniques to identify and close opportunities

    Territory:

    • Chicago 


    Requirements:

    • Some travel ~10% required to attend national trade shows and corporate annual meetings
    • 5+ years of sales experience
    • 3-5 years experience & knowledge in the media & entertainment industry
    • Bachelor's Degree in Business or other related field

    Desired Skills and Experience:

    • A desire to sell
    • An understanding of solution based selling strategies
    • Experience with economic justification models (i.e ROI models and executive summaries)
    • Strong presentation skills - experience presenting to customers and small audiences
    • Ability to manage territory business via a CRM
    • Create and implement a territory business plan
    • Strong communication and time management skills
    • Ability to work independently and in teams
    • Must be able to prioritize and multi-task
    • Individual must exhibit a positive, 'can-do' attitude
    • Strong problem solving abilities
    • A high degree of honesty, integrity and sound judgment
    • Experience with professional video/audio technologies.
      ie. Avid, NewTek, AJA, Black Magic Design, Quantum, Telestream, etc.

    Apply Now:

    Email Cover Letter & Resume To This email address is being protected from spambots. You need JavaScript enabled to view it.

    About Key Code Media:

    A 12 year old consulting, design, sales, service and integration provider for the digital media market. This includes production and post production technologies for content creation, as well as complete broadcast and distribution facilities. Digital Video and Media is transforming how organizations communicate. We assist our clients by successfully implementing live production, collaborative editorial, asset & automation, storage & archive, and media distribution solutions. Our business is growing and we just recently moved into a 6,000 sq/ft showcase facility in Schaumburg, IL.

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    Media Composer Support For New Apple Mac Pro Systems

    avid new mac proEarlier this week, Avid announced Media Composer is now qualified for the new Apple Mac Pro! Here's the official announcement:

    Avid is pleased to announce support for the new Apple Mac Pro Workstation for use with the Media Composer family of products. Media Composer and Media Composer with the Symphony Option now support the new Apple Mac Pro Workstation running the Apple Mac OSX 10.9.1 (Mavericks) operating system.

    IMPORTANT: External Audio Input device required. The new Apple Mac Pro Workstations do not have an onboard audio input. A "core audio" input device is required for Media Composer to launch. A separate USB or Thunderbolt device with audio input hardware such as an Avid Mbox will be recognized as a "core audio" device by Mac OSX and must be connected. Avid is working to resolve this issue with a software patch which is expected to be released in early Q2 2014.

    Software Version Requirements
    • Media Composer 6.5.4.1 or 7.0.3
    • Symphony 6.5.4.1 or Media Composer 7.0.3 with the Symphony Option

    Operating System Requirements
    • Mac OSX 10.9.1

    System Specifications

    • 3.5 Ghz 6-core or 3.0 Ghz 8-core or 2.7 Ghz 12-core Ivy Bridge CPU
      • 16, 32 or 64 GB DDR3-1866Mhz ECC memory (4 DIMMs required)
      • Dual AMD FirePro D500 or D700 graphics
      • Mac OS X 10.9.1
      • A separate USB or Thunderbolt device with audio input hardware that is recognized by Mac OSX as a "Core Audio" device must be connected
        Examples include:
        • An Avid Mbox
        • Apple Thunderbolt Display with monitor input
      • Avid Mojo DX and Open I/O devices are NOT recognized by Mac OSX as a "Core Audio" devices
    • Avid ISIS 1Gb and 10Gb (via a Thunderbolt expansion chassis) connections

    I/O Devices Tested

    • Avid Mojo DX with thunderbolt adapter- does not fulfill Core Audio device requirement
    • Avid Pro Tools MBOX (USB powered) – fulfills the requirement for a Core Audio input needed for MC launch
    • Promise thunderbolt storage (Pegasus Raid R4/R6 and Pegasus J4)
    • Apple Thunderbolt Display with microphone input- fulfills the requirement for a Core Audio input needed for MC launch
    • Sonnet Expansion Chassis:
      • Sonnet Echo Express SE II
    • Magma Expansion Chassis:
      • Magma ExpressBox 1T
      • Magma ExpressBox 3T
    • Sonnet and Magma Thunderbolt Expansion chassis with:
      • Atto R680 SAS adapter to Avid VideoRaid
      • Myricom 10Gb Ethernet
      • RED Rocket video accelerator


    Why is this Alert Important to Our Customers?

    Avid has a long history of supporting Media Composer software running on Apple Mac systems. Many of our customers look forward to purchasing the latest hardware released by Apple and benefiting from adding new technology to their editing workflows. Numerous customers have made inquiries to Avid and our partners about Media Composer qualification on the new Apple Mac Pro Workstation. Avid's continued support of Apple workstations strengthens our commitment to our customers and to fulfilling their specific needs.

    If you have any questions, please contact us.

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    Key Code Media Hires Evan Edelist As San Francisco Regional Account Manager

     

    EvanEdelistKey Code Media announces the appointment of Evan Edelist as Regional Account Manager of our San Francisco office. Evan's primary responsibilities will include managing production facility accounts, as well mentoring our newer account managers in Los Angeles. He'll be focused on working to further enhance Key Code Media's technology solutions for our video and audio clients.

    Evan states, "I've always been fascinated with the fast pace of the production industry. I'm looking forward to introducing San Francisco professional film & audio community to the next wave of technologies that will enhance and automate your production workflow"

    Key Code Media's President, Mike Cavanagh, adds "Key Code Media's core focus is to provide our clients top level consultation and support. Key Code's initiatives of Live Production, Storage and Archive, Asset Management and Automation and Editorial with a focus on WAN solutions fits well into Evan's background and knowledge. His experience includes working on a project that was awarded a Science and Technical Emmy. Evan's knowledge of the industry as well his quality and value first approach fits well into our culture. "

    Key Code Media services, consults and sells digital communication systems focused on providing solutions that are tested and proven to work in an integrated environment. Founded in 2001, the Company has built its reputation as one of the industry's leaders in providing comprehensive workflow solutions that address the specific needs of live production, editorial, storage and asset management workflows. Our customer service consultants are manufacturer certified professionals with years of hands-on experience, committed to providing the highest quality technical support in the industry. Key Code has offices or presence in Burbank, San Francisco, Irvine, Chicago, Vancouver and Seattle.

     

    Learn More About Key Code Media San Francisco

     

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    Industry Trends (Part 3 & 4): Transcoding Automation & Social Media For Live Production

    whereisthisgoingpt34

    As many of you know, I love technology and figuring out the financial impacts to the media industry. Over the last month my thoughts have been strategic and macro around the main trends influencing the future. As technology alternatives proliferate and prices for both the products and services continue to decrease, I find it critical to think big picture around these trends and align ourselves with a success strategy around these industry changes. So, where is Key Code Media going and are we really keeping you ahead of technology?

    PART 3: Trancode Automation- Stop Wasting Time Trancoding

    Luckily, transcoding, encoding, and QC tools have made significant improvements in digital delivery automation. You can literally map out delivery for all requirements ONE time. Then click ONE button and have all files trancode & deliver to the end-client.

    "Netflix, iTunes, & my boss all want their video in various file types, sizes, and bitrates! I'm wasting hours while I sit and wait for these huge HD files to transcode, and it's driving me crazy!"

    (I hear this all the time.)

    Automation is a thing of beauty because it pays for itself, quickly! Cutting back on tedious mindless time wasting tasks keeps employees & employers happy.

    This area will continue to grow in amazing ways. I've even seen some early development in production tools that automate cuts, dissolves, and transition process. Computer software is quickly learning how to become an editor.

    PART 4: Social Media Engages Younger Audiences On Television

    Streaming shows live to the internet is has revolutionized the internet over the last few years. We've helped an enormous amount of new clients get a show streaming for the very first time. Many of them are constantly looking on new ways to engage audiences, whether it would be integrating a skype call or having better graphics. However, the most requested feature has always been interaction with audiences using Social Media. The good news is, the tools are available.

    For those of you following us, we've done internal shows highlighting these technologies, as well helped some significant events in early January. Social media distribution tools of video are close to the killer feature for many organizations. I've had a lot of ideas on how to build a successful model for our clients. The issues are much less what tools to invest in, but how to leverage the medium.

    Key Code Media will be hosting nationwide events on Social Media tools for Live Production. Please register to attend.

    This Is Part 3 & 4 (of 4) Industry Trends Series With Mike Cavanagh. Stay Tuned For The Remaining Blog Series. Follow Us On Facebook & Twitter To See Future Releases!

    PART 1: Cheap SANs + Tape Archive Is Back (CLICK HERE)

    PART 2: Remote Editorial With Adobe & Avid (CLICK HERE)

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    Industry Trends (Part 2): Remote Editorial With Avid & Adobe

    whereisthisgoingpart2

    As many of you know, I love technology and figuring out the financial impacts to the media industry. Over the last month my thoughts have been strategic and macro around the main trends influencing the future. As technology alternatives proliferate and prices for both the products and services continue to decrease, I find it critical to think big picture around these trends and align ourselves with a success strategy around these industry changes. So, where is Key Code Media going and are we really keeping you ahead of technology?

    PART 2: Remote Editorial With Adobe & Avid

    I was going to write about the new Mac Pro & Thunderbolt for Video Professional, but I realized there is something way more important to discuss; remote collaboration with Avid and Adobe.

    The ability to now bring remote collaboration and workflows to the production cycle. Avid Everywhere, Adobe Anywhere and Forbiddens Forescene bring three very different approaches to remote post production.

    Avid has the tightest integration leveraging the Interplay platform and allowing Media Composer to remotely log in and edit, effectively a private cloud editorial solution. The differentiation Avid brings is Interplay Central, which is browser based for logging, approvals and stringing sequences together. Interplay, as a platform manages all the queries between systems.

    Adobe Anywhere took a different approach and left the media management to third parties. Premier and After Effects work remotely and Adobe's ability to stream regardless of resolutions is awe-inspiring.

    Key Code sees these two workflows very different set of tools. If you use Adobe and need to have remote teams, invest in Anywhere. If you use Avid and have the same need, invest in Interplay. Key Code Media have both systems in house and are testing.

    "One interesting workflow we see of interest is adding Adobe Anywhere to Avid Isis, with or without Interplay."

    Lastly, Forbidden's Forscene is an interesting alternative, much more aligned as a cloud model. They have a significant amount of success in the U.K. with reality, sports and broadcast. It does not replace craft editorial, but does bring the remote collaborative workflows to companies with a significantly lower level investment

    One things for sure, the economic benefits of remote teams and instant usage are both enabling and disruptive to the industry.

    Key Code Media will be hosting nationwide events demonstrating both Adobe Anywhere & Avid Interplay. Check it out!

     

    This Is Part 2 (of 4) Industry Trends Series With Mike Cavanagh. Stay Tuned For The Remaining Blog Series. Follow Us On Facebook & Twitter To See Future Releases!

     

    PART 1: Cheap SANs + Tape Archive Is Back (CLICK HERE)

    PART 3 & 4: Trancode Automation & Social Media Live Production Tools (CLICK HERE)

     

     

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    Industry Trends (Part 1): Dirt Cheap SANs + Tape Archive Is Back

    whereisthisgoing1

    As many of you know, I love technology and figuring out the financial impacts to the media industry. Over the last month my thoughts have been strategic and macro around the main trends influencing the future. As technology alternatives proliferate and prices for both the products and services continue to decrease, I find it critical to think big picture around these trends and align ourselves with a success strategy around these industry changes. So, where is Key Code Media going and are we really keeping you ahead of technology?

    PART 1: Dirt Cheap SANs + Tape Archive Is Back 

    PART 2: Remote Editorial With Adobe & Avid (CLICK HERE)

    PART 3 & 4: Trancode Automation & Social Media Live Production Tools (CLICK HERE)

    PART 1: Dirt Cheap SANs + Tape Archive Is Back 

    Trend number one is how to store and archive massive amount of media. The tapeless migration is about 70% along the way to full conversion.

    "Key Code has focused on three areas: online, nearline and archive."

    SANs are continuously getting cheaper. Avid dropped the Isis pricing by 20% last fall to sub $40,000, and there are numerous other SAN solutions with starting prices around $10,000. The market will continue to drive down standard SANs and NAS pricing. When you can buy a single 4TB internal drive for $420, the margins are still very high. As off the shelf tools with Linux and Windows 2012 have greater functionality, pricing will continue to drop.

    Anyone who does not have a SAN today, should make 2014 the year to make that investment. The efficiency savings with shared media for ingest, transcoding, streaming and sharing are just too great to ignore with a lease cost starting at $12 per day.

    Nearline has not taken off! Everyone wants a second pool of drives at a reduced price, so they can move the media back to higher performing SANS. The problems come about with the workflows: there is no integrated workflow to easily move the media around. There are few nearline solutions out there, just pricey or complicated.

    Tape is back for archive, utilizing LTFS for fast & cheaper archive. You can save significant storage costs with LTO digital tape media. The cost of LTO tape is three to four times lower than an external hard drive, 20 times lower than a Storage Area Network (SAN), and eight times lower than an HDCAM SR Tape.

    LTO's 1.3 Gb/sec of throughput, making it a low cost filler to the nearline solution. We've had significant success deploying StorageDNA's Evolution where clients archive high-res masters and the ability to intelligently and quickly restore the media from tape to disk.

    This Is Part 1 (of 4) Industry Trends Series With Mike Cavanagh. Stay Tuned For The Remaining Blog Series. Follow Us On Facebook & Twitter To See Future Releases!

    PART 2: Remote Editorial With Adobe & Avid (CLICK HERE)

    PART 3 & 4: Trancode Automation & Social Media Live Production Tools (CLICK HERE)

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    Avid Customer Association & Avid Connect Event In Vegas

    avidcustomerassociationOn January 9th, Avid announced their new Customer Association, Avid Customer Association (ACA). To kick it off, Avid is having its first inaugural Avid Connect event in Las Vegas. 

    Here's more information on Avid Customer Association and Avid Connect Inaugral Event:

    What is the Avid Customer Association?

    Continuing with a heritage of leadership and vision, our launch of the Avid Customer Association (ACA) is an unmatched initiative in the media industry designed to provide essential strategic leadership, collaboration with industry leaders and visionaries, and a forum to address the most important issues facing the media industry.

    Run by and for the media community, the ACA is comprised of focused Advisory Councils representing different areas of the media industry (broadcast, audio, video). These groups are led by Avid users and customers who are dedicated to addressing future industry strategy.

    Avid's community is passionate about the transformation that the media industry is undergoing – and Avid is completely focused and dedicated to collaborating with the industry to drive necessary change. Avid Connect, the premier event of the ACA, is your first opportunity to be a part of this passion and discussion to drive the industry forward.

    ACA members will have personal interaction and exposure to these industry experts; access to best practices and shared experiences from the world's premier media clients; as well as exclusive participation in setting Avid's product direction and strategy.

    More detailed information will be coming soon on how to become involved in the Avid Customer Association. The first step is to attend our inaugural event, Avid Connect.

    What is Avid Connect?

    This inaugural event of the Avid Customer Association is the first step in bringing our community together, taking place April 4 – 6, 2014 at the Bellagio in Las Vegas. This will include the first in-person meetings of the Executive Board and Advisory Councils, both comprised of industry visionaries, leaders, users, and industry experts.

    Register for Avid Connect now and benefit from:

    • Free NAB Exhibits Pass ($150 value)
    • Annual ACA Membership Included ($100 value)
    • Free IBC Pass ($150 value)
    • Free passes to numerous other trade shows world wide
    • Avid Webstore discount
    • Interaction, networking and exposure to professional industry peers
    • Access to insights and shared experiences from the world's premier media companies
    • Opportunity to increase influence on Avid Community and industry
    • Insight on Avid's strategy and vision for the industry
    • Be part of an industry changing community, get involved and have a say in the conversation
    • 2 days of value to be a part of the very first Avid Customer Association annual event

    Key Code Media is offering $200 off regular Avid Connect price. Please reach out to This email address is being protected from spambots. You need JavaScript enabled to view it. '; document.write(''); document.write(addy_text54228); document.write('<\/a>'); //-->\n This email address is being protected from spambots. You need JavaScript enabled to view it. for more information.

    Learn More About Avid Connect Here

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    Customer Spotlight: Simply New Curating Facebook, Twitter, Instagram For ObamaCare Live Stream

    SimplyNewCustomerSpotlight

    Tell A Friend Get Covered goal is to inform youth the how and why of getting health care coverage. Jan 16th, YouTube Space LA ambitiously held a 6-hours live stream promoting the new healthcare initiative. Our friends at Simply New were tasked to manage thousands of tweets, posts, and instagrams coming in during the live stream.

    With a hot topic like Obamacare, you can only imagine the sensitivity of what gets posted on the broadcast. How do you stop angry trolls and profanity from hitting the live broadcast? Our friends at Simply New have the answer.

    How Did Simply New Pull It Off?

    behindthescenesFirst, Simply New needed broadcast switching software that could combine professional graphics to live social media content. Luckily, Vidigo & never.no just launched the Social Media Hub for TV partnership!

    With Social Media Hub, operators can control incoming social media content and effortlessly publish on air, with a full toolkit available to control the graphics. Basically, Never.no aggregates the posts and sends it over to the Vidigo Graphics, which handles the graphics. 

    Filtering out negative posts & noise was crucial for this event. Before the show, Simply New created lists of 'not safe for broadcast' words and phrases, that were then added to the never.no content control system. But, what about someone that is expressing negative/bad comments, without using inappropriate terms? Simply New used Tomorrowish to intelligently filter negative sentiment in social posts.

    Overall, Tell A Friend Get Covered went fantastic! Thousands of people interacted with #GetCovered, while watching the stream online. Great job, Simply New!

    Learn More!

    Automating Social Media For Broadcast is becoming increasingly important for television and web broadcasters. We will be hosting an Automate Social Media For Broadcast workflow event across the United States. This event will showcase the various technologies manufacturers are creating to make it easier to moderate and broadcast social media during live events. Learn More About The Social Media For Broadcast Tour!

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